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	<title>Mobilize Mail Opinion &#187; Email Message Design</title>
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	<description>Mobilize Mail's Email Marketing Opinion</description>
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		<title>Email Marketing Part 3: The Content</title>
		<link>http://blog.mobilizemail.com/2009/10/22/email-marketing-part-3-the-content/</link>
		<comments>http://blog.mobilizemail.com/2009/10/22/email-marketing-part-3-the-content/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 22:21:44 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Mobilize Mail]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[email marketing nz]]></category>
		<category><![CDATA[email marketing tips]]></category>
		<category><![CDATA[Email Message Design]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=640</guid>
		<description><![CDATA[Now its time to work out what type of content you will be sending them that will not only stop them from unsubscribing but create a perception that encourages the subscriber to react the way you want them to.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Key Techniques for Growing Your Mailing Lists</title>
		<link>http://blog.mobilizemail.com/2009/10/06/key-techniques-for-growing-your-mailing-lists/</link>
		<comments>http://blog.mobilizemail.com/2009/10/06/key-techniques-for-growing-your-mailing-lists/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 21:42:00 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Email Message Design]]></category>
		<category><![CDATA[Mobilize Mail]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[email marketing list]]></category>
		<category><![CDATA[email marketing nz]]></category>
		<category><![CDATA[email marketing tips]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=596</guid>
		<description><![CDATA[Key Techniques for Growing Your Mailing Lists: Website home page &#8216;sign up&#8217; subscribe facility &#8211; and thoughout website Signature Link in emails Subscribe Link in all Mail Out messages Lineage in all marketing campaigns Run regular subscription promotions Website Subscribe Facility A high percentage of website visitors never go beyond your homepage so put the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Email Marketing Best Practices Part 1 (Why Do It?)</title>
		<link>http://blog.mobilizemail.com/2009/09/16/chose-the-right-path-for-email-marketing-part-1/</link>
		<comments>http://blog.mobilizemail.com/2009/09/16/chose-the-right-path-for-email-marketing-part-1/#comments</comments>
		<pubDate>Wed, 16 Sep 2009 00:56:37 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Email Message Design]]></category>
		<category><![CDATA[Mobilize Mail]]></category>
		<category><![CDATA[email marketing nz]]></category>
		<category><![CDATA[email marketing tips]]></category>
		<category><![CDATA[HTML emails]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=541</guid>
		<description><![CDATA[It is important that you put some effort into creating a clear and effective email marketing strategy as it can make the difference between a rapidly growing mailing list (that helps increase your sales and build stronger relationship with your subscribers) or result in the potential of losing your subscribers and getting your messages blocked before they reach your subscribers inbox.]]></description>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Interesting Findings Regarding the From Address</title>
		<link>http://blog.mobilizemail.com/2008/07/22/interesting-findings-regarding-the-from-address/</link>
		<comments>http://blog.mobilizemail.com/2008/07/22/interesting-findings-regarding-the-from-address/#comments</comments>
		<pubDate>Tue, 22 Jul 2008 04:00:13 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Email Message Design]]></category>
		<category><![CDATA[email marketing service]]></category>
		<category><![CDATA[email marketing tips]]></category>
		<category><![CDATA[Email Subject Heading]]></category>
		<category><![CDATA[HTML emails]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=100</guid>
		<description><![CDATA[A client has asked us about changing the FROM address in their emails so they can provide a more descriptive text to help with subscriber recognition. We thought about this question for a while and decided to run a couple of tests to see what would be the impact of changing the FROM address. Now [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Fonts can have a big impact on subscribers</title>
		<link>http://blog.mobilizemail.com/2007/02/14/fonts-can-have-a-big-impact-on-subscribers/</link>
		<comments>http://blog.mobilizemail.com/2007/02/14/fonts-can-have-a-big-impact-on-subscribers/#comments</comments>
		<pubDate>Wed, 14 Feb 2007 09:41:59 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Email Message Design]]></category>
		<category><![CDATA[email marketing nz]]></category>
		<category><![CDATA[email marketing tips]]></category>

		<guid isPermaLink="false">http://www.mobilizemail.com/blog/2007/02/14/fonts-can-have-a-big-impact-on-subscribers/</guid>
		<description><![CDATA[An interesting report on how fonts can create a perception in the subscribers mind on the author and the email content. The study showed a number of interesting facts but unless you get really excited reading scientific documents full of big words and math just read the summary below. &#8220;Summary: This study investigated the effect [...]]]></description>
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