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	<title>Mobilize Mail Opinion</title>
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	<description>Mobilize Mail's Email Marketing Opinion</description>
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		<title>How Did Rodney Wayne Build Up Their Email Database Quickly &amp; Ethically Using Social Media?</title>
		<link>http://blog.mobilizemail.com/2010/09/02/how-did-rodney-wayne-build-up-their-email-database-quickly-ethically-using-social-media/</link>
		<comments>http://blog.mobilizemail.com/2010/09/02/how-did-rodney-wayne-build-up-their-email-database-quickly-ethically-using-social-media/#comments</comments>
		<pubDate>Wed, 01 Sep 2010 22:42:05 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[social media for business]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=987</guid>
		<description><![CDATA[Rodney Wayne Franchisee - Swan Management Limited (Rodney Wayne) engaged CampaignHub's<span style="font-size:10px">*</span> social media marketing solution to build up their email database quickly and ethically.  CampaignHub's Event Campaign solution for Rodney Wayne ran for just two-weeks and the results exceeded expectations.]]></description>
		<wfw:commentRss>http://blog.mobilizemail.com/2010/09/02/how-did-rodney-wayne-build-up-their-email-database-quickly-ethically-using-social-media/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Are You Happy with the Open and Click Rate Results for your Email Campaigns?</title>
		<link>http://blog.mobilizemail.com/2010/08/05/are-you-happy-with-the-open-and-click-rate-results-for-your-email-campaigns/</link>
		<comments>http://blog.mobilizemail.com/2010/08/05/are-you-happy-with-the-open-and-click-rate-results-for-your-email-campaigns/#comments</comments>
		<pubDate>Thu, 05 Aug 2010 04:03:28 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Email Marketing for Small Business]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=962</guid>
		<description><![CDATA[Have your recent email campaigns been effective? What measure do you apply to work out how successful a campaign has been? Most of us stick like glue to our email statistics reports for days after an email campaign is sent, watching the open and click rates climb.]]></description>
		<wfw:commentRss>http://blog.mobilizemail.com/2010/08/05/are-you-happy-with-the-open-and-click-rate-results-for-your-email-campaigns/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>More Likely to Purchase After Receiving Email</title>
		<link>http://blog.mobilizemail.com/2010/07/06/more-likely-to-purchase-after-receiving-email/</link>
		<comments>http://blog.mobilizemail.com/2010/07/06/more-likely-to-purchase-after-receiving-email/#comments</comments>
		<pubDate>Tue, 06 Jul 2010 03:12:46 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Email Marketing for Small Business]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=899</guid>
		<description><![CDATA[In Asia Pacific 65% said they were more likely to buy a product after receiving a marketing email. Wow! That is a huge result for the advocates of email marketing, and a reminder to anyone not on board to get started with email marketing immediately. Globally the result was also impressive with nearly 6 out [...]]]></description>
		<wfw:commentRss>http://blog.mobilizemail.com/2010/07/06/more-likely-to-purchase-after-receiving-email/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Is The Way Forward for Business to Business Marketing</title>
		<link>http://blog.mobilizemail.com/2010/06/08/social-media-is-the-way-forward-for-business-to-business-marketing/</link>
		<comments>http://blog.mobilizemail.com/2010/06/08/social-media-is-the-way-forward-for-business-to-business-marketing/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 00:48:56 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=887</guid>
		<description><![CDATA[There’s a lot of talk about using online social media platforms to grow your business by connecting directly with consumers. But should we be using these tools for B2B (Business to Business) marketing? Recent statistics out of the USA show that the annual spend on B2B social media marketing is expected to increase from $11 [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are Websites About to Become Obsolete?</title>
		<link>http://blog.mobilizemail.com/2010/05/11/are-websites-about-to-become-obsolete/</link>
		<comments>http://blog.mobilizemail.com/2010/05/11/are-websites-about-to-become-obsolete/#comments</comments>
		<pubDate>Tue, 11 May 2010 00:21:54 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=854</guid>
		<description><![CDATA[The words “drive them to your website” may soon become obsolete as social media online marketing platforms and interactive websites continue to increase in popularity. Remember when having your own URL was the key focus of your marketing plan? And building a huge website with all the bells and whistles was how you communicated with [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Did Giapo Take Advantage of CampaignHub&#8217;s Social Media Solutions?</title>
		<link>http://blog.mobilizemail.com/2010/05/03/how-did-giapo-take-advantage-of-campaignhubs-social-media-solutions/</link>
		<comments>http://blog.mobilizemail.com/2010/05/03/how-did-giapo-take-advantage-of-campaignhubs-social-media-solutions/#comments</comments>
		<pubDate>Sun, 02 May 2010 22:13:18 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=829</guid>
		<description><![CDATA[Giapo, in support of World Malaria Day decided to donate all revenue earned between 3pm and 4pm on the 25th of April 2010 to UNICEF NZ.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How did Rodney Wayne&#8217;s Give-away benefit from using Mobilize Mail&#8217;s Social Media Solution?</title>
		<link>http://blog.mobilizemail.com/2010/04/18/how-did-rodney-waynes-give-away-benefit-from-using-mobilizemail-social-media-solution/</link>
		<comments>http://blog.mobilizemail.com/2010/04/18/how-did-rodney-waynes-give-away-benefit-from-using-mobilizemail-social-media-solution/#comments</comments>
		<pubDate>Sat, 17 Apr 2010 22:19:25 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=797</guid>
		<description><![CDATA[Rodney Wayne's Downstage Promotion was part of an ongoing promotional program in conjunction with Downstage Theatre. The March 2010 promotion offered a give-away of a complimentary cut and blow-wave at Rodney Wayne Cuba Mall, two tickets to the opening night of Biography of my Skin starring Miranda Harcourt and a voucher for food and beverages to the value of $200 at the Hippopotamus restaurant at The Museum Hotel.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>It&#8217;s not all about the Deals on Social Media</title>
		<link>http://blog.mobilizemail.com/2010/04/06/it%e2%80%99s-not-all-about-the-deals-on-social-media/</link>
		<comments>http://blog.mobilizemail.com/2010/04/06/it%e2%80%99s-not-all-about-the-deals-on-social-media/#comments</comments>
		<pubDate>Tue, 06 Apr 2010 00:32:35 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Mobilize Mail]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=786</guid>
		<description><![CDATA[Deals rate highly with social media users but it&#8217;s not the only reason they follow businesses on sites like Facebook and Twitter. A recent survey by MarketingSherpa gave ‘Specials and Deals ‘top billing as the most desired reason for following a brand online. However learning about a brand’s service, new products and features also rated [...]]]></description>
		<wfw:commentRss>http://blog.mobilizemail.com/2010/04/06/it%e2%80%99s-not-all-about-the-deals-on-social-media/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Integrating Social Media With Other Marketing Streams</title>
		<link>http://blog.mobilizemail.com/2010/03/10/integrating-social-media-with-other-marketing-streams/</link>
		<comments>http://blog.mobilizemail.com/2010/03/10/integrating-social-media-with-other-marketing-streams/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 21:24:30 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Mobilize Mail]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=770</guid>
		<description><![CDATA[The success of social media marketing campaigns is often unpredictable, and that&#8217;s all down to human behaviour. Humans usually have a balanced approach to their daily lives but now and then we make decisions that don&#8217;t quite make sense. So, it can be difficult to know whether your campaign is going to be successful. However, [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The next wave&#8230;is the &#8220;commercialisation of social networking&#8221;</title>
		<link>http://blog.mobilizemail.com/2010/01/11/the-next-wave-is-the-commericialisation-of-social-networking/</link>
		<comments>http://blog.mobilizemail.com/2010/01/11/the-next-wave-is-the-commericialisation-of-social-networking/#comments</comments>
		<pubDate>Sun, 10 Jan 2010 23:27:27 +0000</pubDate>
		<dc:creator>marc</dc:creator>
				<category><![CDATA[Mobilize Mail]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blog.mobilizemail.com/?p=749</guid>
		<description><![CDATA[The ‘commercialisation of social networking’ is the next wave and while many brands and businesses are dedicating time and resource to Business profiles on Facebook, Twitter etc; there is a lack of activity and personality to a huge number of profiles.]]></description>
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		<slash:comments>0</slash:comments>
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