Archive | Email Message Design

The Most Effective Subject Lines – Short or Long?

Subject lines for emails have evolved and so much research has been done on this subject, just to guide writers and businesses about what makes the most effective subject lines, and how to get them right in terms of size.

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Create, Send and Manage Surveys

Create interactive surveys from your Mobilize Mail account. Take advantage of our Survey Triggers feature to be alerted to specific survey question responses. Download your survey results to other applications or graphing tools. Create Surveys From Your Account With Mobilize Mail you can create surveys within your account and send the survey to your subscribers [...]

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Key Techniques for Growing Your Mailing Lists

Key Techniques for Growing Your Mailing Lists: Website home page ‘sign up’ subscribe facility – and thoughout website Signature Link in emails Subscribe Link in all Mail Out messages Lineage in all marketing campaigns Run regular subscription promotions Website Subscribe Facility A high percentage of website visitors never go beyond your homepage so put the [...]

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Email Marketing Best Practices Part 2 (How Often?)

We recommend for commercial emails not to have a weekly mail-out frequency. If you do then be prepared to see your mailing list quickly dry up. Ask yourself if you would like to hear from a business every week.

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Email Marketing Best Practices Part 1 (Why Do It?)

It is important that you put some effort into creating a clear and effective email marketing strategy as it can make the difference between a rapidly growing mailing list (that helps increase your sales and build stronger relationship with your subscribers) or result in the potential of losing your subscribers and getting your messages blocked before they reach your subscribers inbox.

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Forward to a Friend, Feedback & Subscribe to Grow your mailing list!

Earlier in the year we updated our 2008 article titled – New Year’s Resolution – Grow Your Mailing List. How did you get on – did you manage to deploy our key techniques? If so, right now you’d be witnessing new people joining your mailing list on a regular basis and you’d be getting the [...]

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