Archive | October, 2009

Email Marketing Part 3: The Content

Now its time to work out what type of content you will be sending them that will not only stop them from unsubscribing but create a perception that encourages the subscriber to react the way you want them to.

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Posted in Email Marketing, Mobilize Mail0 Comments

We Trust What We Read Online

Last week the NZ Herald published a very interesting article on our online social networking habits. We are said to be “obsessed” with online social networking sites and we are becoming more trusting of what we read online. “A Research International-TNS poll of local internet users found nine out of 10 participate in social networks [...]

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Posted in Mobilize Mail0 Comments

Create, Send and Manage Surveys

Create interactive surveys from your Mobilize Mail account. Take advantage of our Survey Triggers feature to be alerted to specific survey question responses. Download your survey results to other applications or graphing tools. Create Surveys From Your Account With Mobilize Mail you can create surveys within your account and send the survey to your subscribers [...]

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Posted in Email Message Design, Mobilize Mail0 Comments

Key Techniques for Growing Your Mailing Lists

Key Techniques for Growing Your Mailing Lists: Website home page ‘sign up’ subscribe facility – and thoughout website Signature Link in emails Subscribe Link in all Mail Out messages Lineage in all marketing campaigns Run regular subscription promotions Website Subscribe Facility A high percentage of website visitors never go beyond your homepage so put the [...]

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Posted in Email Marketing, Email Message Design, Mobilize Mail0 Comments