How can I add an unsubscribe link to all my emails?

August 17th, 2007

Another question just came in from a blog reader.

“How can I add an unsubscribe link to all my emails?”

There is another more important question for anyone who has more than themselves in the business:

“How to I manage all the unsubscribe requests coming into my business AND how do I make sure that ALL my staff members are alerted so they do not send the person another commercial email?”

The second question is the most important and I will provide some help to you in that area below.

In answer the first question - if you don’t want to use our Anti SPAM features we provide our clients (click here to read more) then the most simple way is to add a piece of text to your signature stating how the person can unsubscribe from your commercial communication. The DIA business guide for the Anti-SPAM Act provides a couple of examples for the minimal amount of information you need (see resources section below for a link to the business guide). But before you do that - if you have more than yourself in your business then I recommend you read on.

It is vital that you honour a subscribers unsubscribe request within 5 business working days. So with that in mind how can you manage the process of informing all your staff members of the unsubscribe request?

I have written a detailed article on the subject which you can read by clicking here…

DIA Business Guide

Anti Spam Compliance Solutions For You & Your Business

To see how we can help you and your business comply with the NZ Anti-SPAM Act click here

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