Well its Round 2 of the Unsolicited Electronic Messages Bill run through Parliament. I am very happy that they have removed the “Promotional Messages” concept which seemed like an absolute nightmare in regards to business understanding what constitutes a promotional email. Plus – how on earth would a government staff member be able to decide if a message was promotional? [...]
Archive | February, 2007
New Zealand Anti-SPAM Legislation – Round 2
Posted on 18 February 2007.
Posted in Anti-SPAM Compliance NZ0 Comments
Fonts can have a big impact on subscribers
Posted on 14 February 2007.
An interesting report on how fonts can create a perception in the subscribers mind on the author and the email content. The study showed a number of interesting facts but unless you get really excited reading scientific documents full of big words and math just read the summary below. “Summary: This study investigated the effect [...]
Posted in Email Message Design0 Comments
Spam Kings
Posted on 11 February 2007.
Found this interesting book on the net. I will order it as it looks very interesting. Here is the books description on Oreilly “The mounting onslaught of email pitches for porn, pills, and penis enlargement has some techno-pundits declaring that spam is on the verge of destroying the Internet. In Spam Kings, author and veteran [...]
Posted in Anti-SPAM Compliance NZ0 Comments
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